ISO 27001:2022 certified

Setting the Standard in Gamification
for iGaming

We’ve spent years perfecting a gamification ecosystem shaped by the needs of hundreds of global clients. Backed by seasoned CRM professionals, Smartico offers tools designed for player retention and user engagement without gimmicks or shortcuts.

Trusted by 1000+ Brands:
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The first unified CRM and Gamification platform

Smartico was the first to unify CRM and Gamification into a single solution. While others follow, we continue to set the benchmark.

One Source of Truth

Merge CRM insights and gamification mechanics to create campaigns that are both data-driven and action-focused.

Behavior-Based Triggers

Launch missions, rewards, or communications automatically, responding to real-time player activity like deposits or gameplay.

All-in-One Control

Manage every aspect of engagement - personalized messages, rewards, and gamified experiences from a single, unified system.

Gamification Done Right

We give you complete control over every gamification element to match your goals.
With Smartico, gamification isn’t a gimmick; it’s how you increase revenue, cut bonus costs, and keep players coming back.

Create tailored missons
 for your players

  • Design personalized missions that encourage specific player behaviors, such as completing spins or trying new games.
  • Reward players with points, free spins, or bonuses to enhance engagement and retention.

Motivate progression with level-based
 rewards

  • Players unlock exclusive rewards as they advance through levels, encouraging consistent play.
  • Provide a sense of progression that keeps players engaged and striving for more.

Add Competition with real-time leaderboards

  • Highlight top players in daily, weekly, or monthly leaderboards to drive activity.
  • Motivate players to climb the ranks by offering meaningful rewards for top performers.

Excite players with competitive tournaments

  • Organize time-limited tournaments for any activity: casino games, sports bets, or custom challenges.
  • Customize events to engage specific players or align with promotions.

Recognize achievements with collectible badges

  • Award badges for reaching milestones, completing missions, or performing key actions.
  • Encourage players to collect and showcase achievements, adding depth to their experience.

Turn points into rewards at the marketplace

  • Provide players with a shop to redeem points for bonuses, free spins, cashback, or exclusive items.
  • Enjoy full flexibility with customizable categories, multicurrency support, and safeguards like purchase limits and terms to maintain engagement.

Points:
The Core of Engagement

  • Customizable Currency: Define the name, value, and purpose of your points to match your brand and strategy.
  • Flexible Redemption: Allow players to use points for bonuses, free spins, or exclusive items in your marketplace.

Customize your way

Out-of-the-Box gamification,
Ready to go

Smartico’s gamification works out of the box with skinnable widgets for quick setup or flexible APIs for a fully custom look.

Easy Plug-and-Play Widgets

Get started fast with fully skinnable, plug-and-play gamification tools, no extra development needed.

Customizable Retention APIs

Use our flexible APIs to design your own widgets, ensuring gamification matches your brand perfectly.

Open-Source Examples

Access default examples of our API in open source format, giving you a head start and the freedom to build on our proven templates.

Beyond Technology:
We Bring Expertise and Partnership

With Smartico, you’re not just getting software - you’re gaining a partner invested in your growth. We work alongside you to build CRM expertise within your team, guiding strategy, and offering practical, hands-on insights throughout our partnership.

1. Tailored Onboarding and Training

Our team ensures a smooth, personalized setup from day one, with training that empowers you every step of the way

2. Dedicated Success Managers

A true partner in your growth, guiding you to unlock the full potential of Smartico throughout our entire partnership.

3. Reliable, Expert Support

Our expert help is a message away, ensuring you have the insights and solutions you need to keep moving forward.

What clients have to say

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FAQ

What are the benefits of using Gamification for the business?
What kind of items can be sold in the Smartico Store?
Is there a ready-to-use template provided by Smartico to set up Gamification?
What are the KPIs that can be measured in the gamification concept?
Is it possible to have one gamification setup that is used by users of multiple brands?
What are the steps of setting up gamification tools?
What are the tools to protect gamification setup from abusers?
How deep personalization can go in the context of gamification?
What are the operational limitations of Smartico gamification tools?
Will it actually help my visitors answer general questions?

Ready to use Smartico?

Join hundreds of businesses worldwide engaging players with Smartico.