Smartico X Innovaplay: Redefining iGaming Excellence

Recently, we announced our strategic partnership with InnovaPlay, an expert in customized iGaming solutions. Our alliance promises to provide state-of-the-art solutions for player engagement while streamlining operational efficiency for iGaming operators. Smartico will provide InnovaPlay a hard-to-beat suite of integrated tools and services for maximal player loyalty and retention.

InnovaPlay Defined

InnovaPlay is a major player in the iGaming world, focused on helping online casino operators reach new heights of success. They offer a wide range of services, like custom-made solutions, ready-to-go platforms, managed services, and white-label options, with advanced technology that includes a powerhouse casino engine with sportsbook features, an intelligent platform for game management, and a bonus system that works across different products. In addition, InnovaPlay provides a loyalty program, a payment system, and a single back office to keep everything running like hot butter on bread.

How InnovaPlay will Use Smartico’s Toolbox

Smartico’s arsenal of Gamification & CRM Automation weapons aims to make Innovaplay’s offerings even sharper, improving the player experience for additional loyalty and retention. This includes:

• Gamification and Engagement Strategies: Smartico’s CRM tools add things like loyalty programs, missions, and tournaments to keep players coming back for more.
• Personalized Player Experience: Using detailed player data, Smartico helps create promotions, bonuses, and rewards tailored to player preferences.
• Automated and Targeted Communication: Operators can send automatic messages through SMS, email, or push notifications with updates, special offers, and incentives at just the right time.
• Behavioral Insights and Analytics: Smartico tracks how players use the platform, giving operators clear info to improve marketing and keep players happy.
• Retention and Reactivation Campaigns: The system spots players who’ve stopped playing or might leave, then sends them custom bonuses to bring them back.
• Regulatory Compliance and Responsible Gaming: Smartico’s tools watch player activity to follow play rules and support responsible gaming with alerts and self-exclusion options.

Changing How Players Stay Engaged

Smartico’s AI-powered CRM works hand-in-hand with Innovaplay’s flexible casino solutions, giving operators full control over the player journey—from signing up to sticking around. This setup lets them run highly personalized campaigns that build loyalty and increase how much players are worth over time, raising the bar for engagement in iGaming.

Big Bang Growth

This partnership boosts Smartico and InnovaPlay’s presence in the iGaming industry and shows both companies’ dedication to providing operators with the sharpest tech in town. With Innovaplay’s strong foundation and Smartico’s fresh and proven engagement ideas, operators on any platform can reach their goals and stand out in a tough market.

Stay tuned for more updates!

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